Tuesday, October 4, 2011

Pink Power Tools - Buying for Breast Cancer explore

October is Breast Cancer Awareness month, and even if you're not a "girly" girl, you probably do what you can to keep breast cancer research. Let's face it, if you're female, you have a couple of "girls" of your own to protect! So what does this have to do with power tools?

Power Tools

Power tools come in pink! At least there are a few, and some manufacturers are donating a quantum of their profits to breast cancer research. An internet hunt turned up a decent 18 volt power drill in pink, and 10% of each purchase is donated. Tomboy Tools is donating a quantum of each toolkit sold this month to Avon's Walk for the Cure. A firm called Pink Tool Belts increases its donation from 10% to 25% on its Pink Ribbon Tool Belt every October.

Women who are serious about their power tools can be very vocal in the internet forums regarding the marketing of pink tools. Some are downright insulted; they think they're demeaning to women, and wouldn't be seen in social with a pink drill. Others don't believe pink tools could have the potential of their heavier, less brightly colored counterparts. Still, there are many women who are huge fans of these feminine versions of handyman hardware. They enjoy having a tool that acknowledges that they are women, and appreciate buying a tool belt that fits better and has a enthralling cheery color, or a lighter tool with a smaller grip.

There are other advantages to owning pink tools. If you share a workspace with men, I doubt that your treasured pink hammer would accidentally disappear into a man's toolbox! (Something to keep in mind if your husband is permanently borrowing your cordless drill.) It's assuredly too bad that more tools aren't available in pink.

Let's applaud the efforts of pink friendly companies to keep breast cancer awareness, as well as their efforts to encourage women and girls to learn new skills. Every woman, even you girly-girls, should learn how to tackle her own "honey-do" list. There are few things more empowering than doing it yourself, no matter what color power tool you choose!

Pink Power Tools - Buying for Breast Cancer explore

1 comment:

  1. I am always searching online for articles that can help me. There is obviously a lot to know about this. I think you made some good points in Features also. Keep working, great job! Joeri

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